Disrupticity ™ : MODERN MEDIA DEVELOPMENT + PROMOTION
How are you establishing yourself as an authority in your industry?
How do you want people to describe your business when you’re not in the room?
The most important thing in business is getting in front of the right customers. How do you reach them if you don’t have a solid brand story?
We help you hone in on your message and share your value proposition through personal storytelling.
How are demonstrating your expertise?
The most valuable currency when it comes to growing your sphere of influence is expertise. Don’t show your value, demonstrate your value through educational content.
We create online courses anywhere from 30 minutes to 3 hours so that new and existing audiences can learn from you as a trusted authority.
How are you turning your sphere of expertise into your sphere of influence?
Our clients use their knowledge and skills to reach new customers and audiences. We book you in the media — everything from podcasts, blogs, TV and beyond.
We represent you to promote your story, educational resources and brand.
social proof •
“TELL A MAN WHY HE SHOULD EAT FISH”
Using a small course to provide a free resource to customers and the public is an invaluable alternative to “flat” advertising. Make it interactive and educational, not flyover content on the feed. Think of it as “foot in the door content.” Expose people to YOUR BUSINESS by teaching them something related.
“TELL A MAN HOW YOU CAN FISH FOR HIM”
A course is a great way to recruit potential clients to your products and services. Inform a future decision (ex. make a course about residential solar power so they hire your company to be their provider). Expose prospects to YOUR SERVICES to convert sales.
“TEACH A MAN TO FISH FOR HIMSELF”
Many industry leaders eventually want to transition into teaching and coaching. Offering high-value courses to teach core skills is a great way to maximize your methods through passive income and the ability to teach thousands online over coaching a handful individually. Sell your course as its OWN PRODUCT to drive revenue.
We’re taking a completely new approach to traditional PR & Publicity. We’ve done away with huge retainers, year-long contracts and a lack of clarity. At Disrupticity, we’re all about accountability, partnership and growing with you! We use your expertise by creating online educational content to help you reach new customers. Then we help you create a plan to promote those tools and increase your social capital beyond what you thought was possible.
01. content & storytelling
This is where it all begins! We help you craft your story and get creative with how to convey your expertise in a fun, personal and educational manner. We’ll build out each module of your course with you, write, script and brainstorm to make sure it’s a value add to your business.
02. creation & shooting
We break out the lights, camera and action! We shoot the video elements of your course and provide the studio space, production equipment. You’ll receive advice on how to present yourself, when it comes to hair, makeup and wardrobe.
03. editing & publishing
Our team edits together all the video, graphics, audio and worksheets. We make sure your course is uploaded to the proper platform and ready for new customers!
ABBY is a former television news producer turned professional matchmaker. Based in Denver, Colorado, Abby has built a game-changing system for matching motivated singles with meaningful dates and experiences. She’s built The Social : Modern Matchmaking from the ground up and cultivated a vast network along the way.
After launching multiple ventures to help people find love, a publicity agency was a logical step for someone who is literally in the business of matching and connecting people!
ANDY is the Founder and CEO of Daydreamer Ventures, a collection of businesses focused on the power of storytelling and support of entrepreneurs, small businesses, and talented creators of all shapes and sizes. Daydreamer Network is an online media network of audio, video, and written properties driven to empower unique storytellers and amplify their message. Daydreamer Studios produces multimedia content for creators of all kinds.
With his reach in the world of podcasting and online content, as well as background in print publications, the media matchmaking concept was a perfect fit.
” Abby + andy and their team helped me get exposure through several targeted channels of media. They did all the heavy lifting and stressful parts so I just had to show up and do my thing! “
MONTANA RAE NEILEY
OWNER – THE WINE SHIP